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The Force Awakens
The Force Awakens, released in 2015, reignited the Star Wars saga for a new generation, bringing back beloved legacy characters while introducing new heroes and villains. The film's release was marked by the launch of "Force Friday," a global event that celebrated the arrival of a new era of Star Wars toys. On September 4, 2015, retailers around the world unveiled a massive range of action figures, vehicles, and collectibles inspired by The Force Awakens, sparking excitement among fans. These toys, spanning lines like The Black Series and a dedicated 5POA toyline, captured the essence of the film's fresh characters like Rey, Finn, BB-8, Kylo Ren and Captain Phasma.